--- title: How to pick a winning IoT business model – Infographic description: The potential for IoT is huge but many businesses are still grappling with how it can benefit their organisation and how exactly to get started. Canonical recently surveyed over 360 IoT professionals to examine their current and future challenges plus opportunities that exist for organisations looking to become IoT ready. This infographic […] url: https://canonical-com-2950.demos.haus/blog/how-to-pick-a-winning-iot-business-model-infographic?format=md --- 1. [Blog](https://canonical-com-2950.demos.haus/blog) 2. Article --- [Sarah Dickinson](https://canonical-com-2950.demos.haus/blog/author/sarahfd "More about Sarah Dickinson") 31 July 2017 # How to pick a winning IoT business model – Infographic --- Share the article The potential for IoT is huge but many businesses are still grappling with how it can benefit their organisation and how exactly to get started. Canonical recently surveyed over 360 IoT professionals to examine their current and future challenges plus opportunities that exist for organisations looking to become IoT ready. This infographic looks at the findings of 3 key areas that businesses need to consider; monetisation, skills and security considerations. For more information on these 3 areas and IoT business models, click [here](https://pages.ubuntu.com/IOT_IoTReport2017.html) to download the full report. [Get in touch Interested in running Ubuntu in your organization?](https://ubuntu.com/about/contact-us/form) ## Sign up for our newsletter Get the latest Canonical news and updates in your inbox. Work email: \*I agree to receive information about Canonical's products and services. By submitting this form, I confirm that I have read and agree to [Canonical's Privacy Policy](https://canonical-com-2950.demos.haus/legal/dataprivacy). Sign up ## Share on --- ## Related posts [### From raw data to intelligent actions: inside our next-gen AI analytics data lake stack](https://canonical-com-2950.demos.haus/blog/inside-our-next-gen-ai-analytics-data-lake-stack) At Canonical, we believe organisations should be able to unlock the full value of their data without giving up control. That principle is at the heart of our next-generation... [Rob Gibbon](https://canonical-com-2950.demos.haus/blog/author/robgibbon) 18 September 2026 [### Beyond the 10-year mark: Extending Ubuntu Pro 16.04 LTS security coverage](https://canonical-com-2950.demos.haus/blog/extending-ubuntu-pro-16-04-coverage) A decade ago, Canonical launched Ubuntu 16.04 LTS (codenamed “Xenial Xerus”). As a Long-Term Support (LTS) release, it comes with 5 years of standard security coverage, which... [Carlos Bravo](https://canonical-com-2950.demos.haus/blog/author/carlos-bravo) 17 September 2026 [### Network disaggregation in telecommunication transport networks](https://canonical-com-2950.demos.haus/blog/network-disaggregation) Telecommunications networks have traditionally been built from tightly integrated systems. A router vendor supplies the forwarding hardware, network operating system (NOS),... [Benjamin Ryzman](https://canonical-com-2950.demos.haus/blog/author/benjaminryzman) 16 September 2026 [### Bring Zenoh to ROS 2 with snaps](https://canonical-com-2950.demos.haus/blog/bring-zenoh-to-ros-2-with-snaps) ROS 2 gives robotics developers the freedom to choose the middleware that fits their system. As a communication protocol for ROS, Zenoh has gained strong traction. It delivers... [gbeuzeboc](https://canonical-com-2950.demos.haus/blog/author/gbeuzeboc) 15 September 2026